Bollywood star Alia Bhatt has once again ignited a massive beauty debate online with her latest viral social media reel, showcasing a quick ’10-Minute Beach Glam’ routine. The video, meant to demonstrate a minimal, "juicy skin" look perfect for a resort holiday, immediately polarized the internet, drawing both fervent praise for its simplicity and sharp criticism for its execution.

The core question being debated by fans and beauty enthusiasts alike is this: Did Alia successfully simplify celebrity beauty into an achievable, sun-kissed routine, or did the clip become a distracting reel focused too much on her now-signature wet hair flips?

The Pursuit of ‘Juicy Skin’ and Minimalist Beauty

Alia Bhatt is perhaps Bollywood’s most recognizable champion of the "no-makeup makeup" look. Her tutorial centers on achieving that coveted ‘child of the Earth’ or ‘sunburnt glow’ look by prioritizing skin health and subtle enhancement.

The routine skips heavy foundation, opting instead for a skin tint combined with illuminating primer to allow her natural skin and even her freckles to show through. She layers cream blush in a unique C-shape motion to mimic a natural flush, followed by minimal contour and subtle lip tint.

This approach is brilliant for simplifying resort beauty. It emphasizes lightweight products that survive heat and humidity, making it an ideal, beginner-friendly guide for anyone wanting a fresh, radiant look without the fuss. Fans appreciated her focus on blending and using her hands for application, a practice that makes the routine feel genuinely accessible.

 The Distraction: Too Many ‘Hair Flips’ and Viral Gimmicks

However, a significant portion of the audience found the video less about the makeup and more about the aesthetics. The reel, captioned "eyes, lips & hairflips," humorously featured a counter tracking the number of times Alia playfully tossed her damp hair back and forth.

Critics quickly called the clip "pointless," arguing that the focus was unnecessarily divided. While the hair flips added a playful, charismatic element—a fun nod to typical celebrity reels—some felt the continuous motion and the self-aware count detracted from the seriousness of the tutorial itself. For these viewers, the video became a manufactured celebrity moment rather than a genuine beauty breakdown. The underlying sentiment was that the focus on the gimmick overshadowed the product and technique.

 The Unavoidable Controversy: A Reference Fans Won’t Drop

Adding another layer of complexity to the discussion is the unprompted commentary from some fans regarding a previous viral soundbite involving her husband, Ranbir Kapoor. Playful comments flooded the section, referencing an older interview where Alia mentioned Ranbir’s preference for her natural lip colour, with some users joking about the hair flips being a distraction or the makeup being applied only to be "wiped off."

While these comments were largely in jest, they highlight the challenge faced by celebrities: every action, even a casual beauty reel, is dissected through the lens of prior public narratives.

 The Ultimate Verdict: Natural Glow or Unnecessary Moment?

The viral success of Alia Bhatt’s '10-Minute Beach Glam' reel confirms two things: her immense influence as a beauty icon and the public’s thirst for her minimalist secrets.

The routine itself is a clear win—a concise, practical guide to achieving a natural, dewy glow. The video’s mixed reception, however, lies in its presentation. While the effortless glow is definitely present, the playful, distracting nature of the hair flips left some fans yearning for a more straightforward, focused tutorial. Ultimately, whether you loved it for the 'juicy skin' technique or criticized it for the hair flip count, the reel succeeded in one thing: it made sure everyone was watching.
Read Also: The Sweetest Carry-On: Is Akshay Kumar's Airport Gesture Bollywood's Ultimate Display of Humility?
Get the latest Bollywood entertainment news, trending celebrity news, latest celebrity news, new movie reviews, latest entertainment news, latest Bollywood news, and Bollywood celebrity fashion & style updates!
HOW DID YOU LIKE THIS ARTICLE? CHOOSE YOUR EMOTICON!