The air in Hyderabad and across the Telugu states is thick with the scent of freshly harvested grain, blooming marigolds, and the crackle of festive bonfires. As Sankranti 2026 unfolds, the spirit of "Pedda Panduga" (the big festival) has gripped the hearts of the film fraternity. From elaborate floral rangolis to the traditional savoring of Ariselu and Pongal, Tollywood’s biggest icons have paused their busy shooting schedules to embrace the season of new beginnings with their loved ones.

This year’s celebrations have been particularly special, blending traditional heritage with the joyous union of family and friends.

The Megastar and Victory Venkatesh Lead the Traditional Way

Leading the festivities were the pillars of the industry, Chiranjeevi and Venkatesh Daggubati. Eschewing modern fashion for a more rooted look, both veteran actors were seen dressed in pristine traditional white dhotis and khanduvas.

The duo celebrated the festival alongside the team of Mana Shankara Vara Prasad Garu, a project that has been close to their hearts. Images of the two legends sharing a meal and participating in the rituals surfaced online, reminding fans that despite their towering fame, they remain deeply connected to their cultural roots. The sight of these two icons celebrating together served as a beautiful reminder of the camaraderie that exists within the Telugu film industry.

A Grand Family Affair: The Konidela and Akkineni Celebrations

The joy of Sankranti is incomplete without family bonding, and the Konidela household was a hub of activity. Ram Charan, fresh off his international commitments, was seen participating in the early morning Bhoghi bonfire. The actor, along with his father Chiranjeevi, emphasized the importance of passing down these traditions to the next generation.

Meanwhile, the Akkineni camp also celebrated in style. Nagarjuna, known for his timeless grace, hosted a traditional lunch at his residence. His son, Naga Chaitanya, was seen enjoying the festive delicacies and the vibrant decorations that adorned their home. The family’s celebration was a perfect mix of elegance and age-old customs, featuring intricate doorfront rangolis that welcomed the harvest sun.

New Beginnings for Sobhita Dhulipala and Naga Chaitanya

Sankranti 2026 also marks a special milestone for the newlywed couple, Naga Chaitanya and Sobhita Dhulipala. Celebrating their first Sankranti as a married couple, the two were the picture of happiness. Sobhita, known for her sophisticated aesthetic, reportedly opted for a hand-woven traditional saree, perfectly complementing Chaitanya’s ethnic attire.

Their celebration was intimate yet steeped in the customs of both their families, symbolizing the start of a prosperous new chapter together.

The Essence of the Festival: Food, Flowers, and Fire

Beyond the glamour, the essence of the festival remained the same for these stars. The celebrations included:

• Bhoghi Mantalu: The traditional bonfire at dawn to discard the old and welcome the new.

• Floral Decor: Marigold and mango leaf decorations draped over doorways to bring in positive energy.

• Festive Feast: A spread of traditional dishes including Chakkera Pongali, Pulihora, and various sweets made from freshly harvested rice and jaggery.
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